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Preliminary #insights from the Exhibition Oulook

6-Jun-2020 12.42.00 | Andrea Piccin

DID YOU KNOW?

With more than 400 #exhibitionindustry professionals who already took part in the survey launched last week by GRS Research & Strategy, here are some preliminary #insights:

- 84% were directly affected by hashtag#Covid19, with one or more #events having been postponed and/or cancelled

- Among the threats for the coming months, the top two are the reduction in #exhibiting companies' budgets (46%) and the difficulty for several international #buyers to #travel and visit #exhibitions (32%)

- Two-thirds of respondents said that the event(s) under their responsibility grew in the last pre #Covid19 edition, while only 16% expect revenues to increase in the next edition

- 63% think #exhibitions are likely to take place in the last quarter of the year, 15% are undecided, 22% think it is unlikely to happen

WHAT’S YOUR TAKE ON IT?

Participate in this survey and share your views with us.
All results will be shared with you in the coming days, for free!

To get started, please click on the following link: https://lnkd.in/dvH29pu

#tradeshows #virtualevents #exhibitions #outlook #research #covid19 #survey #surveyresearch #event

Written by Andrea Piccin

Andrea Piccin is Partner & Managing Director of GRS Research & Strategy Middle East, the leading research company for Exhibitions, Visitor Attractions, and Large Events. The company is specialised in Customer Experience Optimization, Customer Satisfaction, Mystery Shopping, Market Outlooks, and Data Science. He is married and proud father of two wonderful babies

Categorie
Global

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